AI News · No. 1 · November 2026
AI goes to work
Agents that keep working when you’re away, the rules that already apply and how to roll out Copilot without an expensive trial. Nine stories from our work and our articles, with the facts checked against the sources.
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From news in brief to a checklist to keep
- 4
News in brief
What happened
Ten developments from September and October, with the key dates still to come.
Read the article on our blog - 6
Cover story
AI goes to work
Agents that keep working when you’re away, and why the smartest first step is often a boring workflow.
Read the article on our blog - 12
Background
The rules are already here
AI Act, GDPR and AI literacy: what you must do, what you don’t have to do and where to start.
Read the article on our blog - 16
In practice
Rolling out Copilot without an expensive trial
Seven steps and a ninety-day plan.
Read the article on our blog - 18
In practice
ChatGPT, Claude or Copilot?
Choosing for your team, and testing with five colleagues.
Read the article on our blog - 19
Opinion
A licence is not training
Why most of the work isn’t in the tool.
- 20
Marketing
From search engine to answer engine
Does ChatGPT mention you? Here’s how to measure it in an hour.
Read the article on our blog - 22
Marketing
Advertising in ChatGPT
What’s possible in the Netherlands, and who a test makes sense for.
Read the article on our blog - 23
In practice
Let the AI interview you first
A prompt that asks questions first.
Read the article on our blog - 24
To keep
Your first 30 days
A checklist, with a glossary on the next page.
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