What a pleasure it was to run a tailored ChatGPT workshop for the team at De Schepper Campagnes. The session was built around the needs they had set out beforehand, and you could see the enthusiasm grow as we worked through the practical applications of AI. Together we found out how the technology can not only speed up processes but open up new creative ways to make an impact.
The power of ChatGPT: an AI session at De Schepper Campagnes
The session was tailored to what the team had asked for in advance, and the enthusiasm among the participants grew visibly as we explored what AI can do in practice.
Together we discovered how this technology can speed up processes and, just as importantly, open up new creative possibilities.
"The power of AI does not sit only in what it can technically do, but in how it helps us work more creatively and more effectively."
Although we have run several workshops this year, this session felt special. Not only because of the motivated team at De Schepper Campagnes, but also because of the beautiful location in Amsterdam, a place where creativity is in the air. The interactive setup meant participants worked on their own cases, which produced genuinely inspiring ideas about how AI can contribute to their daily work.
It was great to see how quickly everyone realised that AI is not only a technical matter but something that helps you work more effectively and more creatively.


Exploring the future of marketing together
The session showed clearly that AI and marketing go hand in hand. Whether it is speeding up content creation, finding new angles for campaigns or improving customer interaction, the possibilities are broad.
The openness and the willingness to learn at De Schepper Campagnes created an atmosphere of mutual learning. We inspired them, and their creative approaches inspired us right back.
Thank you for having us
Particular thanks to Carola Molenaar-Vahlkamp and Jeroen Greuter for the invitation and for creating such an open, interactive atmosphere. This definitely leaves us wanting more. We look forward to working together again and exploring further how AI can enrich the marketing field.
